Thinking Thinking

Software profile AI tools

Google Gemini (Google AI plans)

Google US

Google's Gemini apps and the consumer Google AI Plus, Pro and Ultra plans, which bundle model access with Google account storage.

From
Price on request
Free plan
Yes
Trial
No
Visit the vendor site Opens the vendor site in a new tab

No screenshot published yet.

Best for

Readers who want the lowest published euro entry price on the official Luxembourg page and already live in a Google account.

Strengths / Weaknesses

Strengths

  • The Luxembourg subscription page publishes euro prices, including Plus at 4,99 EUR per month
  • Luxembourg is listed for Plus, Pro and Ultra
  • Workspace and Gemini Enterprise documents say customer data is not used to train Google models

Weaknesses

  • The Luxembourg page does not state whether VAT is included in the euro prices
  • Personal Google AI plans are for personal Google accounts, not Workspace seats
  • No exclusive EU processing promise was found in the retrieved consumer texts

Pricing

Plan Price Unit Note
Free (Google account) Free plan per user / month Luxembourg page lists 0 EUR per month with 15 GB storage
Google AI Plus Price on request per user / month 4,99 EUR per month on gemini.google/lu/subscriptions as of 2026-11-11; VAT inclusion not stated; US page lists 4,99 USD
Google AI Pro Price on request per user / month 20,99 EUR per month on the Luxembourg page; US page lists 19,99 USD; Ireland comparison table showed 21,99 EUR, so prices are country specific
Google AI Ultra Price on request per user / month Luxembourg page lists 99,99 EUR (5x Pro limits) and 209,99 EUR (20x Pro limits)

Scroll the table sideways to see every column.

Verdict

Gemini has the lowest published euro entry price on the Luxembourg page, but that figure is not confirmed as net of VAT, and private chats can be used for training when Keep Activity is on.

Other AI tools software

Adobe Firefly Readers who need documented Content Credentials and, on eligible business plans, a contractual IP indemnity. €9.23 ChatGPT Readers who already use ChatGPT and need a documented euro catalogue, plus a DPA on Business, Enterprise and the API. Price on request Claude Readers who want a documented no-training default on commercial products and a DPA built into the commercial terms. Price on request DeepL Businesses that translate client documents and want no training on paid plans €6.40 FLUX (Black Forest Labs) Readers who want an EU-established API provider, commercial rights in the image price, and documented C2PA credentials on hosted outputs. Price on request Gemini in Google Workspace SMEs on Google Workspace, or price-sensitive teams that want AI included in the office suite €13.60

Where we write about it

Where these numbers come from

  1. [1] Google, Gemini subscriptions Luxembourg accessed 2026-11-11
  2. [2] Google One, AI plans accessed 2026-11-11
  3. [3] Gemini Apps Privacy Hub accessed 2026-11-11

Weekly, Thursday morning, Central European Time.

The Thinking briefing

One email a week: what changed in European business software, which prices moved, and which comparison we published. No sales mail.

We store your address to send the briefing. One click unsubscribes you, and we never pass it on.